From B2B to B2C, The ABCs of Social Media Marketing
Not all social media marketing plans are made the same. Messaging, tone and voice all shift as the demographics change. As a nod to the site’s name, let’s start with the basics. Some companies market themselves to other businesses (B2B)…
How a Small Business Can Prevent Slip and Fall Claims
As a small business owner, even the most minor issue can be a huge risk for the company. When someone does suffer an injury, a premise liability case may be an option for the victim. Sometimes, a premise liability accident…
4 Tips to Managing Online Reviews
By Victor Imgarten of Clean Sweep Chimney Service I founded Clean Sweep Chimney Service in 1977 and we are still proud to be family owned with the first and only owner working in the field to ensure the best service the industry has to…
Welcome to BasicsToBusiness!
The modern business owner faces A LOT of noise being projected at them on a daily basis. Cutting through the jargon thrown about in emails, the offers from salespeople to sign you up for products or services that you may or…